Harish Narayanan

Buzz marketing has been around for a while now, but I would like to point out one of the best examples I have seen in recent time.
HP along with Buzzcorps launched a campaign for the launch of the HP HDX Dragon Notebook PC. Very simple campaign, where one had to take part in a [...]

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Today a friend’s friend Y was telling us about her 5 year old nephew. Apparently this loveable kid was being remonstrated at home, and guess for what. He bought the same X-box game twice on eBay. (He just won the bids, he didn’t pay for them, Y tells me amusedly.)
Now lets wait here for a [...]

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